Diabetes Ireland and Xpert Workwear Partner in New Campaign to Raise Awareness of Type 2 Diabetes Symptoms and Risk Factors among the Farming Community

Diabetes Ireland is delighted to welcome Xpert Workwear, a leading manufacturer and supplier of quality workwear for farmers and tradespeople as a corporate partner for 2024.



This year, Diabetes Ireland and Xpert Workwear will work together to develop and launch a campaign to raise awareness of Type 2 diabetes symptoms and risk factors among the farming community in Ireland and encourage individuals to take early action by seeking a review with a GP.


Diabetes Ireland CEO, Kieran O’Leary said “With the strong links Xpert Workwear has with the farming community in Ireland, it’s a great opportunity for us to deliver this campaign, and with the help of Xpert Workwear, reach every corner of the farming community in Ireland. With the ever-increasing prevalence of Type 2 diabetes, it’s extremely important that we avail of every opportunity to highlight the symptoms and risk factors of Type 2 diabetes to the wider population”.



The campaign will be launched later this year.


Reuben Quinn, Sales Director, Xpert Workwear said “diabetes has been in my family through the generations and in speaking to Diabetes Ireland and Diabetes UK over the past number of months, we’ve learned that farm and construction workers, some of the key groups who use our products, are recognised as some of the groups at higher risk of developing Type 2 diabetes due to their busy lives, often with long hours taking its toll on their health. So Xpert Workwear is delighted to work with both charities to use its reach to help raise awareness of the symptoms and risk factors of Type 2 diabetes to our customers to help prevent/delay the onset of Type 2 diabetes. We look forward to working with and supporting Diabetes UK and Diabetes Ireland”.


Read Reuben’s story here